Posts by Amy Masson
How NOT to lose your website
Have a website that you love? Have you ever considered that you could lose it on accident? How does one accidentally lose a website? It happens probably more than you would realize, and sometimes with tragic results.
Read MoreWhat newsletter manager should you use?
There are so many choices when it comes to newsletters. And they change all the time! So here’s my very important, very best answer to this question:
Use the newsletter manager that you find easiest to use!
Read MoreGet it good, get it done, and edit it later
Stop delaying your website launch while seeking perfection with your content. You’re not perfect, your website content may not be either and that’s okay.
Read MoreMailChimp Segmentation
Don’t just email blast your entire list. Segment your audience for a better return on investment.
Read MoreHow do I get Google reviews on my website?
Incorporating Google Reviews into your website is a great way to enhance credibility with potential customers. Learn how to add them to your website in today’s post.
Read MoreThings nobody tells you about running Facebook Ads
Running an ad campaign on Facebook can get you a lot of visibility and brand recognition. There are a lot of pitfalls too. Find out more in today’s post.
Read More5 Tips for Improving Your Website’s User Experience
A seamless user experience (UX) is the cornerstone of a successful website. It’s what keeps visitors engaged, converts them into customers, and ultimately drives business growth. And sadly, it’s where a lot of people who are designing their website miss the ball. So today, let’s chat about user-experience, and go over five simple things you…
Read MoreIncrease engagement on Facebook posts
If you post something on your Facebook page, there’s a good chance that very few people are going to see it. The reason is that the algorithm is designed to depress your posts because they want you to pay for ads. Learn ways to get more engagement for free.
Read MoreAre you ready to offer online booking?
Think you need to offer online booking? I have some questions you need to ask yourself to see if you are ready, and to find the software you need.
Read MoreFour things to do BEFORE starting SEO on your website
If you want to draw more traffic to your site, you may be thinking about SEO. But there are a few things I think you should do first. Learn about the top four things you should do before you start searching for keywords.
Read MoreWhat it really costs to build a website for your small business
Want to know what a website is really going to cost you in the long run? I have a rundown of what you can expect but in truth, it varies. A lot.
Read MorePolitical Campaign Branding
If you are running for office, you should be thinking about campaign branding. How do you make your constituents remember you across all mediums?
Read MoreWhy your “word-of-mouth” business still needs a website
Do you get all your business from referrals? That’s amazing! But even so, you still need a web presence. Today we count the reasons why.
Read MoreThe Art of Choosing WordPress Plugins
Don’t just add plugins willy nilly. You need to be selective and make educated choices about the plugins you install. Learn more about how to evaluate plugins.
Read MoreSurprising ways you can damage your online presence with a DIY website
Thinking of making your own website? You don’t know what you don’t know when it comes to websites. Learn about some common mistakes and why you can benefit from hiring a professional.
Read MoreDomain Dilemma: Choosing the Right Name for A Business Website
Need to buy a domain name? There’s a lot to consider. Learn more about your options for your business and organization and how to pick the best domain name.
Read MoreIs WordPress really free? What are the hidden costs?
Is WordPress really free? Depends on how you look at it. Let’s dive into the associated costs of having a “free” website.
Read MoreDomain Drama: Navigating Renewals, Transfers, and Name Disputes
What will happen if you forget to renew your domain? A lot. And it’s unfortunate. Find out ways to ensure you don’t lose your domain and keep your online presence safe.
Read MoreAutomation for a Political Campaign
Running a political campaign requires a lot of digital tasks going on in a short amount of time. There’s a lot you can automate. Find out more in today’s post.
Read MoreUsing Social Media for Political Campaigns
If you are running a political campaign, having a website is just step one. You need social media too and you need to use it properly. Here’s how.
Read MoreA Political Website’s Guide to the Issues
Are you a political candidate wondering how best to showcase the issues on your website? Today, I talk about how to optimize the user-experience and maximize SEO.
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