Join our list!
Our blog, delivered to your inbox. Never miss a post!
Thanks for subscribing! Please check your email for further instructions.
If you are starting a business, and setting up a new website on a new domain, you may just want an email address to go with it. I get asked this question a lot, so I thought I’d give out a few options as well as explain why you may or may not want to…
I was talking to a client recently about marketing and they made a statement along the lines of, “Google AdWords are a waste of money for small businesses.” And in my head, I heard the sound of record playing and coming to a screeching halt. Say what? I had to stop everything I was doing…
I have a dear friend who is starting up a yoga business. She’s been sharing her yoga class schedule on social media, posting about yoga, etc. Today I noticed that the image she was using was a little cut off and I sent a message and offered to help her with her social media images.…
If you aren’t following WordPress or WordPress security, you may not have heard about the recent plugin fiasco. There’s a plugin called Display Widgets. I would link to the plugin, but it’s been removed from the WordPress Repository. The Display Widgets plugin was a nifty little plugin that allowed you to control which pages/posts your…
Are you backing up your website? I hope your answer is not no! Don’t assume that someone else is doing it. I have heard all kinds of excuses about backups, such as “my host does backups so I don’t need to” or “my designer has a copy.” These may both be true. And yet, you…
Most people know what SEO stands for – Search Engine Optimization. But what does that really mean? It’s basically the process of trying to increase traffic to your site through organic search results. Trying to get your site to show up in Google or Bing when people are searching for what you offer. There are…
If you shop online, then you are no stranger to reviews. Whether it’s a simple book review on Amazon, or a review of a restaurant on Yelp or a testimonial in Google, reviews play a role in how we view businesses that we may want to do business with. Online reviews can make or break…
Reaching new audiences Refreshing the look of your small business gives you the opportunity to hone in and target any new audiences you see as potential target audiences. Promote your brand amply and correctly and keep your brand evolving to meet changing times. New goals for evolving times As the years go by our products,…
I get asked this question a fair amount, so I thought I would address it here. Why should anyone choose WordPress over any of the other options? Why WordPress over Wix or Squarespace or Shopify or any other DIY service? But today I’m not going to answer this question. Instead, I’m going to tell you…
We offer a few different WordPress Support Plans, and many of our clients sign up for these to keep their site up and running smoothly. Having a plan ensures your software is up to date, your site is secure, and it’s up and running at all times. But it actually can do more than that. …
Testimonials can be an important part of your website. They can also detract if they aren’t done well. What makes a good testimonials page and should you have them? I’m a big fan of having testimonials on your website. If you are shopping online and go to buy something, you’ll read reviews right? The best…
Every so often I get an email from a panicky person that their website is down and they can’t figure out why. The first thing I do is look to see if their domain expired. This can happen for a number of reasons. Maybe you changed email addresses and stopped checking the old one, so…
Color isn’t always vibrant and exciting – sometimes it is pale, mute and dark. Sometimes a pop of a bright hue is all it takes to create a fabulous palette, or sometimes monotone is the way to go. Here are a few shades of gray that may inspire an unexpected design mood.
I was on Facebook one day and I noticed that a friend posted something that said, “Listing gets you blocked.” I was a little perplexed, so I followed up and asked what she meant. She explained that whenever someone added her to a list on Twitter, she would block them. I asked why she would…
It is super important to have a responsive website. What’s that mean? Put simply, it just means your website responds to the user’s browser size or device and responds appropriately. It used to be, back when smart phones were new, that websites would just shrink down to fit in that little window. And technically that…
Your website is your best marketing tool and it is always a good idea to take a look at your existing logo and website every now then and ask yourself if your site looks dated or not as good as your competitor’s site and logo design. Here are a few questions you can use as…