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Yes, Facebook is practically a necessity for businesses today. The right profile page can be a great tool in marketing directly to the clients that are best suited for your particular services and/or products. Creating interesting posts and updates show your audience that your business is thriving and engaging with the community. Facebook has nearly 1.8…
Probably 95% of the websites we make are our own custom creations. Most of our clients come to us because they want a professional website that doesn’t look like every other website out there. So that’s what we do. We pride ourselves in coming up with beautiful, original website designs for our clients. But here’s…
We work with a lot of new small businesses, start ups who want to get involved in social media to help promote their business. This is a great idea, but I have a few social media rules that you should follow. Sumy Designs Social Media Rule #1: Don’t set up any social media account that…
TINTS Adding white to a pure color creates tints. Tints are often associated with pastel colors because they are softer and subtle. You can mix any of the basic twelve colors together and then add an amount of pure white to get a tint or pastel palette. In the graphic design world, you can adjust the…
Am I harping on encryption? Yes. Yes I am. Sorry not sorry. It’s important. So you probably want to know, at this point, HOW do you get it on your site? There are three basic steps to this, but with anything, these steps can be simple or complex. Get SSL Install SSL Change site to…
Are you looking for a way you can connect your business with your current customers and reach potential customers based on their interests on any budget? If you are, then you might want to give Facebook ads a try. Facebook advertising differs from Google Adwords in regards to when and where your ads are shown. With…
We get a lot of questions from small business owners wondering if they really need a logo. Honestly, not every small business does. You can certainly sell your products or services without a logo, but there are definitely more benefits to having a logo than to not having one. Here are a few reasons why having a logo…
1) Write searchable posts This means you will need to know a little about search engine optimization, or SEO. You can search Google about blog SEO, and find tons of information. But if you want help, there are many WordPress plugins about there than assist you. Yoast is one we like here at Sumy Designs.…
If you are reading this, you’re probably on Twitter or Facebook or both. And you may have a blog. We are huge supporters of blogging because it’s great for you, great for your business, and great for the search engines. You’ll learn more about yourself and your own business by doing it, as well as…
We designed both a logo and website for Women’s Holistic Health, and we have to say that both are incredibly beautiful. Women’s Holistic Health has a goal to help you restore balance to the body, mind, and spirit and we think their website is the perfect balance for their goal.
Nobody wants their site to be hacked. But one myth that we all need to let go is that there is something you can do that will make it 100% impossible for someone to hack into your website. The only 100% effective way to not be hacked is to not have a website. If there…
Is your site slow? If so, it’s a bigger issue than ever before. Last weekend I attended WordCamp US and one of the big sessions that was standing room only was a talk called “A View from Google: The Latest in Search and Mobile” by Maile Ohye. Unlike many of the speakers at WordCamp, Maile isn’t…
There’s been a lot of talk about SSL lately, mostly because next year Google Chrome is going to start showing alerts in the browser on unencrypted sites. But they’ve been pushing for encryption for two years now. It’s been a ranking factor in their search algorithm for two years and now even WordPress is pushing for…
I love WordCamp. This weekend, I had the opportunity to go to the second annual WordCamp US, and it was fantastic. What is WordCamp? WordCamp is a conference that’s all about WordPress. They have smaller ones all over the country all the time. I’ve been to them in Las Vegas, Chicago, Columbus, and Boston, as…
CDN stands for Content Delivery Network. It’s basically a network of servers that deliver static content from websites to users based on their geographic location. So let me break this down for you to try to make it more clear, because it can be confusing. When you go to a website like sumydesigns.com, that website…
Getting started using Google AdWords can be really daunting and confusing. Luckily, we’re here to help you out. One of the things people get most confused about is keyword bidding. What is keyword bidding? When ads are set up in Google, you select your keyword phrases. These are the terms that you hope will trigger…