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Hint: It’s not for you! One of my jobs as someone who builds websites is making sure the website I create is designed to work for the owner, which is a lot different than designing it for the owner. If you own a small business and are planning to get a website built, then you…
I get this question fairly regularly, and I wish I had a switch I could flip that would allow me to give a date for that. (I’m pretty sure I’d make a lot more money if I could.) But this is not something you can predict or guarantee for organic rankings. To increase your rank…
Sometimes we spend so much time decorating our living spaces, in the colors we love and that make us feel relaxed and comfortable, that we overlook that these same colors can also create the same feeling of content for our websites. Here are some interior spaces and colors that may inspire you to create websites from…
One of my biggest pet peeves is when people don’t recognize the value of their online presence. I see this all the time. New business owners and people running for local or state level elections are often the biggest offenders. They don’t recognize the value that having a strong online presence brings to their business…
Sans serif fonts are easy on the eyes and are great for websites, but sometimes they can be a little bit boring. If you are you looking for a sans serif font but are wanting one with a little more pizzaz than just your plain, run-of-the-mill sans serif font, then look no further. Here are…
If you need photos for your website, stock photos can be a great option. There are thousands to choose from, they are relatively cheap, and they brighten up your site. Everyone loves pictures. But sometimes, choosing stock photos is a bad idea. For example, we redid a site for an oral surgeon a couple of…
If you have a website, and you care about what people are doing when they land on it, then you need Google Analytics. The data you get from having it installed is worth the $0 cost. What is Google Analytics? Google Analytics is a freemium web analytics service offered by Google that tracks and reports website…
My design career started with print design, so serif fonts have a special place in my heart. You see them in magazines, newspapers and in huge headlines all over town. Now, you also see serif fonts as a design trend for websites. You won’t see me complaining about that any anytime soon. Here are some…
This is literally a question I get asked at least twice a week. I truly wish I could just give a simple answer like “two weeks.” But the reality is that building a website has a lot of components, a lot of factors to consider. So there is no definite timeline that I can give…
If you’ve been following this blog for a while, you know that on March 1st, we launched our redesigned site and added on a brand new video. It was something we’d been thinking about for a while. Video is huge, and our thought was that it would allow us to have a more emotional connection…
“We had someone working on our site, but we had all sorts or problems.” I hear this kind of statement from people a fair amount, and it always raises my eyebrow a bit. Is the problem really with the person you hired? Or is the problem with you? Or is there a problem with the…
If you have a business that sends invoices, then you should have a link on that invoice that allows your customers to pay online. Preferably on your website. Why? Because it’s convenient. In the year 2016, I should not have to write a check to pay for a service. I’m much faster to pay if I can…
We get a lot of inquiries from people who have big dreams. They want a new site, and they want SEO, they want e-commerce, they want the works. But once the quote comes their way, they lose all the wind from their sails! One thing I want to be sure people understand is that when…
I was in college when the Internet became a “thing.” Back then, it wasn’t hard to find what you were looking for, because there weren’t a gazillion websites. But as the world wide web became more prominent, it started to become harder to find what you were looking for. I actually remember a time, and…
Pinterest is a visual take on social media, so if you want your images to be productive you need to make sure they get noticed. Here are a few tips that will help you get more pins on Pinterest: Go faceless Pinterest research has found that pins without faces do better than those with faces.…
I hate to be the bearer of bad news. But the truth is, doing e-commerce is hard, and doing it successfully is even harder. Usually at least once a day we get an inquiry from someone who wants an e-commerce site. Everyone seems to have a product to sell and wants to put it online,…