Business
In the digital era, so much of your business is done online. We have created a huge library of articles that center around every digital aspect of running your business. From setting and achieving online goals to what goes on the about us page of your website, we have lots of great tips and tricks to help you make your business website work for you. Got a question? Just ask. We’re happy to answer your questions and give you direction.
Creating an Awesome Website Contact Page
A website contact page is a critical component of a website that serves as a direct point of communication between the website owner or organization and its visitors. It is...
How to set up A/B Testing in WordPress
A/B testing, also known as split testing, is a method of comparing two versions of a website (or ads, email newsletters, etc) to determine which one performs better. It is...
Call-to-Action (CTA) Strategies for Higher Conversion Rates
A Call to Action (CTA) is a prompt or directive that encourages an individual to take a specific action. CTAs are commonly used in marketing, advertising, and web design to...
Measuring Website Success: Key Metrics for Business Owners
A well-designed and effectively managed website is a vital tool for businesses of all sizes. Whether you're running a small online store or managing a large corporate website, understanding how...
What you should do if you get a bad Google review
The first time I hear from someone about their reviews is when they get a bad Google review. Most of the time, it's in a panic, because they can't remove...
The Basics of Website Homepage Content
Having made hundreds of websites over the last 17 years (and many prior to that as a youngster in the 90s), I know a thing or two about what you...
Top 5 web design questions that small business owners want to know
Small business owners often have many questions about websites, as they play an important role in establishing an online presence and attracting customers. Here are 10 common web design questions...
Does your website need a privacy policy?
In a word, yes. What is a privacy policy? A privacy policy is a legal document that explains how a website collects, uses, shares, and protects the personal information of...
Website for Medical Practice Dos and Don’ts
Over the years, we've done a lot of websites, and a chunk of them have been for medical practices in many fields including everything from orthodontia to neuropsychology and everything...
Why you should start a company blog
Blogging is a popular medium for individuals to express their ideas and share their experiences. However, blogging is not just limited to individuals; businesses can also benefit from blogging. In...
Why and how to create an FAQ page
In today's digital age, having a website has become a necessity for businesses and individuals alike. A website serves as a virtual storefront that allows people to access information about...
Create an excellent services page on your business website
Your business website's services page is one of the most critical components of your online presence. It's the page where you showcase what your company has to offer, and it's...
How to Incorporate Online Booking for WordPress Sites
If you have a business that relies on client appointments, it's time to set up online booking system. You are losing money and wasting time if you don't. With online...
WordPress Real Estate Plugins
Last week, I talked about the secrets to a really great real estate website, but today I want to talk about WordPress real estate plugins that can take your site...
CTA Strategy: Maximize your CTAs to get more bang for your buck!
First question: what the heck is a CTA and a why do I need a CTA strategy? CTA stands for Call-To-Action, and every website needs one. It is simply a...
Campsite Website Design Dos & Don’ts
If you own or manage a campground, especially one in a touristy area that sees an influx of visitors, and you want a piece of that traffic, it's super important...
Your Website’s Credibility and Why It Matters
Anyone can make a website. Even if you aren't a professional website developer like me, it wouldn't be too complicated to pay for a DIY service and start posting your...
Your 2022 Website Checklist
I always advise clients to check their website at least once a year. Realistically, you'd be looking at it more often, but at a minimum, once a year. Many business...
Tips for Photographer Websites
We haven't done a ton of photographer websites, but we've done a few. And we've talked to a lot of photographers about websites. Having a great website to showcase your...
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