SEO

Increase Conversion Rate

What is Conversion Optimization?

By Amy Masson | November 19, 2014
Lots of people know what SEO (search engine optimization) is, if not how to do it. But many people haven't heard of Conversion Optimization. This is simply the method of...
Conversion Tracking

How to add Google Analytics tracking code to your WordPress site

By Amy Masson | July 16, 2014
Hello! So, you have a Wordpress website? Awesome! We love Wordpress. And now, you want to track your traffic and gain valuable insights by using Google Analytics. That's awesome too!...
writing a blog post

Content is King: Why should I blog?

By Amy Masson | May 19, 2014
The most powerful tool in your marketing arsenal is your knowledge of your business. When clients ask me, what can I do to optimize my site for the search engines,...
What's your goal?

When a user lands on your website, what do you want them to do?

By Amy Masson | April 15, 2014
This is one of the first questions I ask people when we begin the process of starting a new website. And often times, this stops people in their tracks, because...
SEO Services

Keyword Stuffing and Why you Shouldn’t Do it

By Susan Sullivan | December 31, 2013
Ever hear of SEO? That stands for Search Engine Optimization. This term  basically refers to the process of getting traffic to a site through organic (or natural) listings in search...