
How to Kill Your Conversions
So many websites owners have one focus and that focus is getting users to their website. They watch their analytics, and so long as the numbers are going up, they...

Who is your website for?
Hint: It's not for you! One of my jobs as someone who builds websites is making sure the website I create is designed to work for the owner, which is...

Conversion Rates Explained
There are all kinds of stats when it comes to your website. There's the number of visitors, number of pageviews, number of pages per visit, and on and on and...